Author: Wilcox, Dennis L.
Title: Public relations : strategies and tactics /
Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee.
Edition: 4th ed. / with a foreword by Edward L. Bernays.
Published: New York : HarperCollins College Publishers,
c1995.
Description: xxvi, 696 p. : ill. (some col.) ; 24 cm.
LC Call No.: HM263.W49 1995
Dewey No.: 659.2 20
ISBN: 0673993094
Notes: Includes bibliographical references (p. 657-679)
and index.
Subjects: Public relations.
Public relations -- United States.
Other authors: Ault, Phillip H., 1914-
Agee, Warren Kendall.
Control No.: 94013715
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